Combining Online Surveys and Telephone Interviews to Reach White-Collar Professionals
A Strategic Approach for Market Research Reaching white-collar professionals for market research can be a challenging task. These individuals are often busy, […]
Cultural and Ethnic insights using the Onomastic Approach in B2C sampling
Leveraging the Onomastic Approach in B2C Sampling: Insights from Sample Solutions The onomastic approach, which involves analyzing names to infer cultural and […]